brand electioneering

 

SOCIAL MEDIA MAPPING™

Imagine you are at a party with a group of people you don’t know very well who are all chatting amongst themselves. It’s not difficult to work out that it just isn’t polite to barge into the conversation uninvited and unaware of the topic being discussed.

Strangely, this is, exactly what many brands and organisations are doing in an over zealous and badly advised effort to join in the social media revolution.

Back to the party analogy, this can backfire badly with the other guests thinking you are rude, ignorant or just plain weird! Either way, you will probably end up in the corner, on your own with no one to talk to! See this video for the perfect example.

Social Media is something that brands and businesses can no longer ignore and can, if approached intelligently, transform the way in which brands connect with the outside world. Increasingly, perceptions about your brand and key purchasing decisions either begin online or are driven by critical conversations that take place in online environments.

To help our clients avoid the ‘social leper’ syndrome, Brand Electioneering, have developed Social Media Mapping.™ This bespoke consultancy product provides a detailed landscape analysis of the online conversations that matter to your business, your brands and your reputation.

Our Social Media Mapping™ renders the massive and often bewildering complexity of the online universe meaningful and significant. We get under the skin of Blogs, Newsgroups, Forums, Online News Media and Social Networking Platforms. The findings are presented in ‘de-jargonised’ terminology that is focussed on helping to make business decisions not only about Social Media strategy but across the total marketing mix.

Brand Electioneering Social Media Mapping™ is the, who, what, why and when of conversational marketing and provides insights into the people, topics and themes being discussed and isolates crucial success and failure triggers.

To discuss how Social Media Mapping™ can transform your brand or business from wallflower to the life and soul of the party, contact us here.

 

< back

 

  

 
 

 
 
areas we cover

LONDON POSTCODES

EAST LONDON
E1 | Whitechapel | Stepney | Mile End | E2 | Bethnal Green | Shoreditch | E3 | Bow | Bromley-by-Bow | E4 | Chingford | Highams Park | E5 | Clapton  | E6 | East Ham | E7 | Forest Gate | Upton Park | E8 | Hackney | Dalston | E9 | Hackney | Homerton | E10 | Leyton | E11 | Leytonstone | E12 | Manor Park | E13 | Plaistow | E14 | Poplar | Millwall | Isle of Dogs | Docklands | E15 | Stratford | West Ham | E16 | Canning Town | North Woolwich | Docklands | E17 | Walthamstow | E18 | South Woodford 

WEST CENTRAL LONDON
WC1 | Bloomsbury | Gray’s Inn | WC2 | Covent Garden | Holborn | Strand |

EAST CENTRAL LONDON
EC1 | Clerkenwell | Finsbury | Barbican | EC2 | Moorgate | Liverpool Street | EC3 | Monument | Tower Hill | Aldgate | EC4 | Fleet Street | St. Paul’s

NORTH LONDON
N1 | Islington | Barnsbury | Canonbury | N2 | East Finchley | N3 | Finchley Central | N4 | Finsbury Park | Manor House | N5 | Highbury | N6 | Highgate | N7 | Holloway | N8 | Hornsey | Crouch End | N9 | Lower Edmonton | N10 | Muswell Hill | N11 | Friern Barnet | New Southgate | N12 | North Finchley | Woodside Park | N13 | Palmers Green | N14 | Southgate | N15 | Seven Sisters | N16 | Stoke Newington | Stamford Hill | N17 | Tottenham | N18 | Upper Edmonton | N19 | Archway | Tufnell Park | N20 | Whetstone | Totteridge | N21 | Winchmore Hill | N22 | Wood Green | Alexandra Palace

EN POSTCODES
EN1 | Enfield | Bush Hill Park | Bulls Cross | Enfield Town | Forty Hill | EN2 | Botany Bay | Clay Hill | Crews Hill | EN3 | Enfield Highway | Enfield Lock | Enfield Wash | Ponders End | EN4 | Barnet | Hadley Wood | Cockfosters | East Barnet | New Barnet | EN5 | High Barnet | Arkley | EN6 | Potters Bar | South Mimms | Cuffley | Northaw | EN7 | Cheshunt | EN8 | Waltham Cross | EN9 | Waltham Abbey | EN10 | Broxbourne | EN11 | Hoddesdon

NORTH WEST LONDON
NW1 | Regent’s Park | Camden Town | NW2 | Cricklewood | Neasden | NW3 | Hampstead | Swiss Cottage | NW4 | Hendon | Brent Cross | NW5 | Kentish Town | NW6 | West Hampstead | Kilburn | Queens Park | NW7 | Mill Hill | NW8 | St John’s Wood | NW9 | Kinsbury | Colindale | NW10 | Willesden | Harlesden | Kensal Green | NW11 | Golders Green | Hampstead Gdn Suburb

SOUTH EAST LONDON
SE1 | Waterloo | Bermondsey | Southwark | Borough | SE2 | Abbey Wood | SE3 | Blackheath | Westcombe Park | SE4 | Brockley | Crofton Park | Honor Oak Park | SE5 | Camberwell | SE6 | Catford | Hither Green | Bellingham | SE7 | Charlton | SE8 | Deptford | SE9 | Eltham | Mottingham | SE10 | Greenwich | SE11 | Lambeth | SE12 | Lee | Grove Park | SE13 | Lewisham | Hither Green | SE14 | New Cross | New Cross Gate | SE15 | Peckham | Nunhead | SE16 | Rotherhithe | South Bermonsey | Surrey Docks | SE17 | Walworth | Elephant & Castle | SE18 | Woolwich | Plumstead | SE19 | Upper Norwood | Crystal Palace | SE20 | Penge | Anerley | SE21 | Dulwich | SE22 | East Dulwich | SE23 | Forest Hill | SE24 | Herne Hill | SE25 | South Norwood | SE26 | Sydenham | SE27 | West Norwood | Tulse Hill | SE28 | Thamesmead   | SW1 | Westminster | Belgravia | Pimlico

SOUTH WEST LONDON
SW2 | Brixton | Streatham Hill | SW3 | Chelsea | Brompton | SW4 | Clapham | SW5 | Earls Court | SW6 | Fulham | Parsonís Green | SW7 | South Kensington | SW8 | South Lambeth | Nine Elms | SW9 | Stockwell | Brixton | SW10 | West Brompton | Worldís End | SW11 | Battersea | Clapham Junction | SW12 | Balham | SW13 | Barnes | Castelnau | SW14 | Mortlake | East Sheen | SW15 | Putney | Roehampton | SW16 | Streatham | Norbury | SW17 | Tootings | SW18 | Wandsworth | Earlsfield | SW19 | Wimbledon | Merton | SW20 | South Wimbledon | Raynes Park

CENTRAL LONDON / WEST END
W1 | Mayfair | Marylebone | Soho | W2 | Bayswater | Paddington | W3 | Acton | W4 | Chiswick | W5 | Ealing | W6 | Hammersmith | W7 | Hanwell | W8 | Kensington | W9 | Maida Vale | Warwick Avenue | W10 | Ladbroke Grove | North Kensington | W11 | Notting Hill | Holland Park | W12 | Shepherdís Bush | W13 | West Ealing | W14 | West Kensington

LONDON BOROUGHS
Barking and Dagenham | Barnet | Bexley | Brent | Bromley | Camden | Croydon | Central London | Ealing | Enfield | Greenwich | Hammersmith | Fulham,Haringey | Harrow | Havering | Hillingdon | Hounslow | Islington | Kensington and Chelsea | Kingston upon Thames | Lambeth | Lewisham | Merton | Newham | Redbridge | Richmond upon Thames | Southwark | Sutton | Tower Hamlets | Waltham Forest | Wandsworth | Westminster