brand electioneering

 

A new Integration

The world we live in is changing at an unprecedented rate and marketing needs to evolve faster than ever before.

Brand Electioneering is a new way of thinking that harnesses cultural, social and technological changes to connect consumers with each other and with brands. This is ultimately the business of influencing opinions and turning consumers into advocates who vote for one brand over its competitors.

Brand Electioneering is integrated marketing taken to a higher level, using a layering of one and two way marketing channels in the proportions appropriate to the objective. Our mission is to constantly seek new ways to create dialogue and influence conversations, to ensure that they remain engaging and compelling.

If you would like to find out more about how this new approach to integration can turbo charge your marketing, I would love to hear from you.

Contact me by clicking here and let’s discuss how we can work together to get your brand ‘elected’.

Rob Gray
CEO

 
 

A dream ticket.

Empire wanted an offer that gave them more customers in the student sector, more Facebook friends and more goodwill.

We answered this challenge with a usable and bold solution encompassing a screen-cleaner for your phone and an activation code directing students to a custom Facebook application URL for both desktop and mobile. 

The application included a Fan gate to allow for future Facebook page engagement.

These cards were given out at Freshers events across the country. Students had 2 months to activate their cards and get a redemption code. They could then enjoy a free film on Empire until the end of the year.

The results were very pleasing: our clear campaign design and intuitive Facebook redemption mechanic achieved a 60% activation rate*. Which is a lot of Facebook likes and a lot of student bums on seats. 

*Based on 10,000 cards being printed.

 

Everris Proturf AdvertisingProfessional Turf needs Professional Advertising.

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Everris T&A BrochureThe big green one.

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Getting discoveredThe Robin Hood Experience.

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areas we cover

LONDON POSTCODES

EAST LONDON
E1 | Whitechapel | Stepney | Mile End | E2 | Bethnal Green | Shoreditch | E3 | Bow | Bromley-by-Bow | E4 | Chingford | Highams Park | E5 | Clapton  | E6 | East Ham | E7 | Forest Gate | Upton Park | E8 | Hackney | Dalston | E9 | Hackney | Homerton | E10 | Leyton | E11 | Leytonstone | E12 | Manor Park | E13 | Plaistow | E14 | Poplar | Millwall | Isle of Dogs | Docklands | E15 | Stratford | West Ham | E16 | Canning Town | North Woolwich | Docklands | E17 | Walthamstow | E18 | South Woodford 

WEST CENTRAL LONDON
WC1 | Bloomsbury | Gray’s Inn | WC2 | Covent Garden | Holborn | Strand |

EAST CENTRAL LONDON
EC1 | Clerkenwell | Finsbury | Barbican | EC2 | Moorgate | Liverpool Street | EC3 | Monument | Tower Hill | Aldgate | EC4 | Fleet Street | St. Paul’s

NORTH LONDON
N1 | Islington | Barnsbury | Canonbury | N2 | East Finchley | N3 | Finchley Central | N4 | Finsbury Park | Manor House | N5 | Highbury | N6 | Highgate | N7 | Holloway | N8 | Hornsey | Crouch End | N9 | Lower Edmonton | N10 | Muswell Hill | N11 | Friern Barnet | New Southgate | N12 | North Finchley | Woodside Park | N13 | Palmers Green | N14 | Southgate | N15 | Seven Sisters | N16 | Stoke Newington | Stamford Hill | N17 | Tottenham | N18 | Upper Edmonton | N19 | Archway | Tufnell Park | N20 | Whetstone | Totteridge | N21 | Winchmore Hill | N22 | Wood Green | Alexandra Palace

EN POSTCODES
EN1 | Enfield | Bush Hill Park | Bulls Cross | Enfield Town | Forty Hill | EN2 | Botany Bay | Clay Hill | Crews Hill | EN3 | Enfield Highway | Enfield Lock | Enfield Wash | Ponders End | EN4 | Barnet | Hadley Wood | Cockfosters | East Barnet | New Barnet | EN5 | High Barnet | Arkley | EN6 | Potters Bar | South Mimms | Cuffley | Northaw | EN7 | Cheshunt | EN8 | Waltham Cross | EN9 | Waltham Abbey | EN10 | Broxbourne | EN11 | Hoddesdon

NORTH WEST LONDON
NW1 | Regent’s Park | Camden Town | NW2 | Cricklewood | Neasden | NW3 | Hampstead | Swiss Cottage | NW4 | Hendon | Brent Cross | NW5 | Kentish Town | NW6 | West Hampstead | Kilburn | Queens Park | NW7 | Mill Hill | NW8 | St John’s Wood | NW9 | Kinsbury | Colindale | NW10 | Willesden | Harlesden | Kensal Green | NW11 | Golders Green | Hampstead Gdn Suburb

SOUTH EAST LONDON
SE1 | Waterloo | Bermondsey | Southwark | Borough | SE2 | Abbey Wood | SE3 | Blackheath | Westcombe Park | SE4 | Brockley | Crofton Park | Honor Oak Park | SE5 | Camberwell | SE6 | Catford | Hither Green | Bellingham | SE7 | Charlton | SE8 | Deptford | SE9 | Eltham | Mottingham | SE10 | Greenwich | SE11 | Lambeth | SE12 | Lee | Grove Park | SE13 | Lewisham | Hither Green | SE14 | New Cross | New Cross Gate | SE15 | Peckham | Nunhead | SE16 | Rotherhithe | South Bermonsey | Surrey Docks | SE17 | Walworth | Elephant & Castle | SE18 | Woolwich | Plumstead | SE19 | Upper Norwood | Crystal Palace | SE20 | Penge | Anerley | SE21 | Dulwich | SE22 | East Dulwich | SE23 | Forest Hill | SE24 | Herne Hill | SE25 | South Norwood | SE26 | Sydenham | SE27 | West Norwood | Tulse Hill | SE28 | Thamesmead   | SW1 | Westminster | Belgravia | Pimlico

SOUTH WEST LONDON
SW2 | Brixton | Streatham Hill | SW3 | Chelsea | Brompton | SW4 | Clapham | SW5 | Earls Court | SW6 | Fulham | Parsonís Green | SW7 | South Kensington | SW8 | South Lambeth | Nine Elms | SW9 | Stockwell | Brixton | SW10 | West Brompton | Worldís End | SW11 | Battersea | Clapham Junction | SW12 | Balham | SW13 | Barnes | Castelnau | SW14 | Mortlake | East Sheen | SW15 | Putney | Roehampton | SW16 | Streatham | Norbury | SW17 | Tootings | SW18 | Wandsworth | Earlsfield | SW19 | Wimbledon | Merton | SW20 | South Wimbledon | Raynes Park

CENTRAL LONDON / WEST END
W1 | Mayfair | Marylebone | Soho | W2 | Bayswater | Paddington | W3 | Acton | W4 | Chiswick | W5 | Ealing | W6 | Hammersmith | W7 | Hanwell | W8 | Kensington | W9 | Maida Vale | Warwick Avenue | W10 | Ladbroke Grove | North Kensington | W11 | Notting Hill | Holland Park | W12 | Shepherdís Bush | W13 | West Ealing | W14 | West Kensington

LONDON BOROUGHS
Barking and Dagenham | Barnet | Bexley | Brent | Bromley | Camden | Croydon | Central London | Ealing | Enfield | Greenwich | Hammersmith | Fulham,Haringey | Harrow | Havering | Hillingdon | Hounslow | Islington | Kensington and Chelsea | Kingston upon Thames | Lambeth | Lewisham | Merton | Newham | Redbridge | Richmond upon Thames | Southwark | Sutton | Tower Hamlets | Waltham Forest | Wandsworth | Westminster